Established for those who value design, New Adventures began as a trilogy of events between 2011–2013. Each welcomed 650 attendees from across the globe.
What happened in the hall spread far and wide, kickstarting new thinking. New Adventures always encouraged debate; it enthused, excited, challenged, and moved the agenda forward.
Carefully curated, we ensured our speakers became part of each event’s narrative. We attracted world-renowned speakers like Jessica Hische, Jason Santa Maria, Wayne Hemingway, Dan Mall, Frank Chimero, Trent Walton, Mark Boulton, Veerle Pieters, and Brendan Dawes. We also supported new voices from our main stage and fringe events. Feedback was always positive, we won awards, and we made a difference. Our audience grew more diverse each year, with the attendees representing a broad mix of professions.
We thought the 2013 event would be our last, and for five years nothing happened. Still, wherever we went folks kept asking when, no if, we would bring back New Adventures. Eventually, we caved in.
So, just like (some of) our favourite bands, we’re reforming. And we’re focused. The time is right to explore an uncertain future together. Tools, frameworks, automation: what value do they offer, and how will they alter the way digital experiences form? Will you be essential or expendable? Did design sleep in while everyone else got busy defining a new rulebook for our industry?
Let's talk about designing smarter and explore ways to navigate a shifting landscape. Let's consider labour and ethics, education and inclusivity, the disappearance of weirdness and fun. Let's reconvene, recalibrate, and re-energise digital design.
Next year we’ll expand New Adventures, with new platforms for high-quality content. We believe design discussion can benefit from a little weirdness, thought for arts and humanities, and more diverse inputs. We want to establish a new possibility space that encourages open thinking and new ways of seeing, and helps us collectively navigate a path through the future of digital design.
We’ll establish a bold online platform for voices old and new, with less friction between having an idea and publishing it. We hope to partner this with quarterly print material, and smaller events like workshops, panels, and perhaps even exhibitions of creative digital design.